ENPING
HSU 

A business strategist 
with creative mind and strong design skills
Located in New York City
About me
Projects
01. Shades Mosaic 陰翳堆砌
        Apparel Design, Fabric Creation
02. Leverage AI for Public Healthcare
        System Design, Arda Technology
03. Eyeknow
        Upcycled Product Design, Circular Economy
04. Litter Choice
        Interactive Design, Behavioral Change Design
 05. Dear Gloria
       Brand Marketing, Event Campaign
06. Absolute Pilates
        Brand Marketing, Event Campaign, Typography
07. U10Sauce
        Product Design, Visual & Communication Design
08. Walmart (coming soon...                      
      Consumer Behavior & Engagement


Linkedin
Email
enping824@gmail.com

swatch development

© 2025 Enping Hsu. All Rights Reserved.





DEAR GLORIA  
Brand Marketing, Event Campaign

Role:  Marketing Strategist
Location: New York City
Time: 2025

 Dear Gloria is a shop of artist-made home goods made in New York City.

The vision of Dear Gloria is to celebrate and carry forward the legacy of Gloria, a figure who embodied humor, beauty, and confidence.

The client sought to enhance brand visibility within a limited budget. My goal was to meet her needs while maximizing brand exposure in New York. As part of this marketing project, we developed a strategic marketing plan and a Mother’s Day Campaign aligned with Dear Gloria’s brand identity and budget constraints. 

This proposal was selected as the winning pitch by Katie Ellis, founder of Dear Gloria.


Considering the client’s needs and the upcoming Mother’s Day, 
we decided to create a special event for Dear Gloria — 

"Dinner at Gloria’s."

This initiative aimed to enhance brand visibility by partnering with local restaurants, creating a unique experience that connected the brand with the community.










04. Litter Choice